Comments on: Does Inernet Marketing Means Search Engine Marketing? http://amitdobhal.wordpress.com/2008/05/23/does-inernet-marketing-means-search-engine-marketing/ Personal Blog of Amit Dobhal Fri, 23 May 2008 11:11:31 +0000 http://wordpress.com/ hourly 1 By: Tim Rueb http://amitdobhal.wordpress.com/2008/05/23/does-inernet-marketing-means-search-engine-marketing/#comment-8 Tim Rueb Fri, 23 May 2008 11:11:31 +0000 http://amitdobhal.wordpress.com/?p=33#comment-8 "A successful internet marketing expert knows how to drive traffic from Internet." I think this is the key, at least for my agency. We use PPC a lot, basically because it works at driving targeted traffic to a site based on the persons interest in the form of a search phrase or and ad shown based on contextual association. PPC is only one tool in the toolbox. We are always testing out old methods to see if we hit a demographic. We are always testing new tools to see if they are viable as well. “A successful internet marketing expert knows how to drive traffic from Internet.” I think this is the key, at least for my agency.

We use PPC a lot, basically because it works at driving targeted traffic to a site based on the persons interest in the form of a search phrase or and ad shown based on contextual association.

PPC is only one tool in the toolbox. We are always testing out old methods to see if we hit a demographic. We are always testing new tools to see if they are viable as well.

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